By 'traditionally filmed videos' I mean videos which are both filmed and edited by myself and my assistants, using professional equipment. These are usually corporate videos, ethnographic videos or short documentaries. In all cases it is a video's unique ability to blend movement and sound to create a visceral, engaging and dynamic impression on an audience that lends power to its subject.
Video is totally consistent. A video is always the same whenever you watch it; it never has a bad day. It can also show and demonstrate things which are difficult to describe in words alone. As a result, video has become a staple corporate resource, both for promotional purposes and for internal and external communication. I've made a wide range of corporate videos since 2008, from short talking heads for websites, to long instructional videos which have received UK-wide distribution.
Video is also a great way to gain a window into a community or social group. The ethnographic videos I make involve me spending time with a particular group, and filming them to provide an insight into their day-to-day lives. I usually do this sort of work in partnership with market and social research agencies, and often combine my footage with video diary footage from the individuals themselves. The end videos provide insights which are highly valuable to the research teams. Researchers are able to analyse the footage, and pass it on to their clients as a way of bringing their findings, and their respondents, to life in an engaging and personal way.
The documentary videos I produce are frequently made with research agencies as well, and they are often used to demonstrate or explain complex or alien ideas to lay-people, providing a starting point for discussion at focus groups and research workshops. I've made videos about government policy, industrial processes and social enterprise initiatives amongst other things, always working to find the story at the heart of the topic and make it accessible to its audience.
Please call me if you would like more information.
59 Mount Pleasant Road